The WestField Corporation contracted me to create 6 unique Installations for the South Sarasota location. Each Installation aimed to connect with shoppers through different themes and messages. Using elements of history, illusion and popculture, our mission was to engage the Mall environment in new and interesting ways. I remained unknown and worked during the hours of 10pm – 5am, creating the sense of surprise each time a new Installation was completed. Staircase To Somewhere Materials Used: Spray painted – Sponge – Acrylics PILLARS OF POPCULTURE Materials Used: Montana Spray Paint I SPY Materials Used: Black Montana Spray Paint – Paint...
Creative Direction & Campaign Design for Be Creative Studios...